When trying to find a way promote and reinforce brand awareness it is critical to keep your name, message, and logo in your client’s range of vision. In retail, they often say that ‘eye level is buy level’ – but that slogan applies to ALL businesses.
If your brand is consistently in front of your customers’ eyes, then your business will come to mind when they are thinking of the kinds of services you provide. This is when branded desk pads, economically printed by Not Just a Copy Shop, are so useful!
All of your clients have suffered through this scenario; they’re on the phone and get a critical piece of information they need to jot down; a phone number, a name, and address, or an idea. But they can’t find a thing to write on! But if your client had a branded desk pad, they’d not only have something to write on, but it would remind them of you!
About Branded Desk Pads
Branded desk pads can carry the usual important branding messages such as your logo or product images.
In addition however, desk pads can carry other useful information so that your client will retain the pad longer. Try printing a ruler on the desk pad, or a conversion table of weights and measures. Or print the desk pad with relevant information that is important to the client’s industry, or perhaps print the desk pads with useful phone numbers. The more useful your desk pad is, the more often your name and brand will be in front of your client (or potential client).
When it comes to using print to promote your brand, the branded desk pad remains one of the most effective ways of keeping your name in front of clients. They are useful, environmentally friendly, low cost, and best of all, they are effective – making your budget for promotional marketing products pack more punch per pound.
Designing an Effective Branded Desk Pad
Size Matters. Appropriate size depends on when and where people are going to use your desk pads. Consider the types of customers you’d like to target. If your customers are people who are always “on the go”, it’s better to create a small notepad. If it’s people who work at the office, it’s better to choose a bigger desk pad. As always, before printing, you need to understand your customers!
Branding. The colour, font, logo and design details all contribute to how people perceive your company. You need to include important contact details like an address, phone number, and e-mail; the manner in which your desk pads are branded can give your business a distinct marketing edge. Not Just a Copy Shop is happy to help you with all aspects of your branding, on desk pads and all printed materials!
Paper. The look and feel of your branded desk pad is critical. In general it is better to use high-grade, professional, uncoated paper such as our 100 gsm Laser paper. For an environmentally friendly impression you can use natural and recycled paper. All Not Just a Copy Shop our paper options assure you top quality – your reputation is our reputation!
Creativity. The manner in which your desk pads are designed and packaged can leave memorable impressions. A creative, different, or even clever design could lure people to show the products to other people.
Lines, grid lines or a blank space? This is an important question that some clients don’t consider. Lines are ideal for lists. A blank space is great for designers or artists. Grid lines can be helpful for engineers, designers and people working in construction industries. Again, give a moment to think about who your customers are.
At Not Just a Copy Shop we offer three design options:
- Upload Your Own Design: You create your own design and send it to us – voila, we print it!
- Our talented designers combine visual communication and presentation to create a beautiful design. We create and combine symbols, images and/or words to create a stunning visual representation of your ideas and messages. To discuss rates and details, contact us via our Contact Page
Design Consultations are FREE
Choose Not Just A Copy Shop For Your Branded Desk Pads!
If you need high quality branded desk pads, call us at Not Just a Copy Shop. We support you at all points of the process, from concept, through design, to printing. You can have great looking and affordable desk pads in next to no time!
We offer the highest quality printed products at great prices with the finest design and support services available including copywriting services and cutting edge graphic design. We make your promotional and personal printed products the best products on the market.